First Energy provided partnering opportunities to collaborate and promote Pennsylvania as a location for corporate expansions at the 2015 Medical Device Manufacturing (MDM-East) show in New York City on June 6-8th, the largest East Coast medical device trade show.

In case you were not already aware, trade shows like this one are held to bring together members of the medical industry to display, demonstrate, and discuss their latest products and services. Moreover, exhibitors participate in the hopes of connecting with potential new customers, reinforcing relationships with dealers and distributors, and networking with influencers and the media, while attendees come to trade shows to become familiar with the latest products being introduced, to take advantage of special show prices from exhibitors, and to become better educated about their industry.

For these reasons, it is strongly recommended that exhibitors bring along plenty of promotional materials. In the crowded medical business market, companies big and small are competing more than ever to deliver their message. As companies launch all kinds of advertising and marketing campaigns to lure consumers, it becomes more difficult for one message to stand out.

Accordingly, companies can utilize promotional materials such as printed catalogs, flyers, and freebies in order to bring out their message effectively and efficiently. If you would like to learn more about the benefits of bringing printed promotional materials like catalogs to a trade show, you can find plenty of useful resources on the Printivity website here: https://www.printivity.com/products/catalogs/.

Additionally, for this monumental event, Focus partner and Board member Jennifer Myers with Centre County Chamber of Business & Industry joined Focus investor J.P. Tambourine with First Energy and other partners to promote Pennsylvania to hundreds of business contacts in the medical device and manufacturing industry.

“The connections made are tremendously valuable to our efforts to attract new business investment to Centre County and the region,” Myers said. “It is an effective way to market the county and keep central Pennsylvania on the radar screen of national and international companies considering relocation and investment opportunities.”

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